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Gained

Often times while driving down the highway, billboards can be seen that communicate intense and harsh messaging about religion and other faith related ideas such as, "Are you going to heaven or hell?" Gained is an organization that aims to present an alternative and positive message about faith. Their advertisements feature uplifting messages about spirituality that provoke positive thoughts from the viewer. Gained hopes to change the stigma surrounding Christianity by using typography and photography that interact to create impactful messages.